Event Details

See All Upcoming Events

Sep 3

Digital Marketing Institute - Google Analytics Made Simple

GMA Community Room

225 Commerce Place, Greensboro 27401

12:00 PM - 1:15 PM

Google Analytics Made Simple: Turning Website Data Into Business Insight

Registration begins at: 11:45 am EST (lunch provided with registration)  |   Progam begins promptly at 12 PM

Speaker: Calvin Clark, NC Media Group

 Learn how to use Google Analytics to understand where your website traffic comes from, how visitors interact with your site, and which marketing efforts are driving results.

Attendees will leave with practical insights they can use to make smarter website, advertising, and budget decisions.  

Key Takeaways:

Understand the most important GA4 metrics and what they mean

Identify which marketing channels are driving website traffic

Track valuable actions such as calls, form submissions, and purchases

Use website data to make smarter marketing and budget decisions.


Registration is not currently available.


Your attendance at GMA events expresses your consent to be photographed and-or appear on video. Photographs and videos taken at GMA events may be used for marketing purposes. If you need any accommodation for your GMA events, please email us or give us a call at (336) 378-6350.

Inclement weather policy
If you are concerned about inclement weather canceling an event or meeting that GMA is hosting, please visit mygma.org, check our Facebook or X feeds, or call us at our office at (336) 378-6350.